Counting down to Expo 2010
Expo 2010 in Shanghai follows a long list of expositions dating back beyond to the first World's Fair in 1851. Heralded in by the newly found confidence that the industrial revolution gave the developed nations and a sense of empire building, the Crystal Palace exhibition demonstrated the latest technological advances of the modern age, mechanization and laborsaving devices.
Held in London at Crystal Palace in Hyde Park, the first exhibition featured demonstrations of the best products from around the world. Some of the brand new and exciting inventions of the 19th century included: James Nasmyths steam hammer, used by Robert Stephenson to drive in the piles of his bridge at Newcastle, England; a travelling crane and a patented envelope folding machine that could cut, fold gum and stack thousand of envelopes an hour. But it was the use of glass and steel to create a giant 19 acre greenhouse, able to enclose whole trees, which was the most impressive. Built in just 7 months, the structure used 4,500 tons of ironwork and 300,000 panes of glass. It had many detractors
Great Exhibition 1851 –picture courtesy of Wikipedia
The world's come a long way in the last 150 plus years, but expos carry the same message, of innovation and lifestyle from across the globe.
This year's Shanghai Expo takes "Better city, Better life" as its theme and the 60 or so pavilions from companies and countries around the world demonstrate the technologies and lifestyles of those participating.
For our part, Mio are helping to promote greener exploration and navigation throughout the show by encouraging people to throw away their crumpled paper maps and use dedicated, reusable and more versatile portable navigation devices instead. The joining together of many nations in a single place also reflects our brand tagline of, Explore more, where users are encouraged to go beyond their surroundings.
To discover more about what we're doing at the show, logon to http://www.mio.com/expo2010 and read about how we're helping promote Expo 201 in Shanghai. There's loads of stuff to read and find out about, from what we're doing to promote greener packaging, to where you can rent a Mio PND or cell phone at the show. And of course there's the online e-book as well.
The e-book (also available for cellphones on http://m.mio.com/expo2010) is an abridged version of the one that you'll be able to buy in shops around world, which will also give you full maps of China.
So if you want to know what's going on at the Expo sign up to the RSS feeds and keep on watching this space.
Mio Expo 2010 site - http://www.mio.com/expo2010
eBook version http://m.mio.com/expo2010






